Products & Services

Creative Samples

PHIL ZELINGER spent twenty years on the automotive retail side as a General Manager and then Dealer Principal. He subsequently served as the C.O.O. of a nationally recognized Automotive Advertising Agency with over sixty million dollars in annual billing. Phil brings with him a wealth of automotive knowledge and a unique perspective on marketing. As the author of two books on the automotive industry, including a career training guide, “How To Sell A Car,” he is a recognized authority on all aspects of dealer operations. He brings to the table a new level of understanding in client service which is unavailable at other full service advertising agencies.

PRINT PRODUCTION: Our affiliated Art Directors have worked for some of the largest and most successful automotive advertising agencies in the country. They bring a hands on approach to advertising with a wealth of knowledge earned through real world experience in all facets of graphic design. They focus their artistic vision to prioritize the true objective of a well designed automobile ad; to cut through the clutter of conventional print ads and sell cars!

RADIO/T.V. PRODUCTION: Our affiliated state of the art production facilities are staffed by experienced automotive advertising professionals who engineer and produce Radio and T.V. commercials that are crafted to create urgency and sell cars! Our unique business plan allows our clients to share expenses for national quality production elements, sound tracks and special effects for both our radio and TV production that would otherwise be unaffordable. All of our spots are custom designed to provide “one of a kind” sounding Radio and TV spots that cut through the clutter in our client’s respective markets. Creative concepts are brought from conception to production to placement in a fraction of the time of conventional studios as a result of our use of today’s technology to streamline the production and distribution process.

MEDIA STAFF: Our media analysis and placements are done in cooperation with our joint venture relationship with JL Media, one of the largest independent media agencies in the U.S. They are ranked by Advertising Age as the 16th largest media agency in the world and they are headquartered just outside of New York City in Union, New Jersey with strategically located affiliate offices in Miami, Tulsa and Harrisburg, PA. Our clients benefit not only from JL Media's exceptional buying power, but from the tremendous relationships its senior management and buyers enjoy with the media. Our exclusive relationship with JL Media offers our clients a full complement of media planning, media placement and research services. We are able to place all forms of media, including network television, cable, radio, newspaper, magazine, inserts and out of home marketing using conventional and newly developing media such as the internet. JL Media provides a storied history of automotive buying with clients reaping the benefits of exceptional rates, efficient plans, fair rotations and exceptional value added opportunities. Their buyers provide our clients with the ability to stretch one advertising dollar into five...and converting rating points into ups. As a direct result of JL Media's ability to creatively apply marketing to the science of media they were honored when their Director of Broadcast Services Rich Russo was heralded by Adweek Magazine as one of its 2001 "Media All-Stars." The combination of Ad Agency Online's superior "one on one" account services, state of the art production, cutting edge creative, technologically advanced communication and distribution systems and JL Media's cost effective media analysis and placements puts us head and shoulders above the competition, at a fraction of the cost!

OFFICE STAFF: Collectively, our staff of professionals have over fifty years of experience in all aspects of administrative and automotive advertising which ensures a seamless transition from concept to production and finally placement. Our clients benefit from our team atmosphere which creates urgency, execution and results in our daily operation. All of our valued affiliates share in our goal to represent our client’s interests and sell more cars!